Heather Hurst

• 15+ years’ experience in National Integrated Marketing Strategy, Corporate Messaging and Team Leadership for small to medium-sized companies within B2B technology, energy, CPG and hospitality industries • Technology Thought Leader & Strategic Advisor: Positions and transforms companies into market leaders by focusing on brand and customer storytelling, integrated marketing campaigns and unique content marketing approaches • Category Builder & Industry Expert: Outstanding skill set in creating an audience-focused, corporate message/story that is fueled by competitive intelligence, industry trends and analyst insights to build trust, market share and attract a loyal customer base